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Book Coming Soon!!

I’m very excited to announce that a new book is coming soon. There’s been a lot going on behind the scenes that most of you don’t know about. I’ve always thought it would be fun write an Book, but was discouraged by the fear of it taking too much time away from my work. But then again, I really wanted to write a book. And so I am.

I’ve completed the writing, and have all but finalized the title and cover art. If all goes according to schedule, this means a publication date sometime this month can be expected depending on how long publishing takes. It will be available on Amazon and a few other online retailers.

This book is an outline of my experience as a searcher. It contains the love of the craft that drives me. Along with it are also some of the hard learned lessons. Albert Einstein once said: “Make everything as simple as possible but no simpler”. The purpose of this book is to do just that, to make keyword searching uncomplicated in spite of all its complexities. It is meant to boil down search down to basic techniques. It seeks to create a straightforward presentation to give you a clearer sense of direction for your search. The many components of keyword search have been simplified to help you navigate your way through the even most difficult searches.

Keywords are cloaked in a level of simplicity. It seems so simple to just select a keyword and enter it into a search box. This simplicity masks the complex algorithm framework that drives keyword search. Far from being confusing, with clarity and insightfulness this is an in depth review of the principles and dynamics of keyword search. This book strips away the intricacies and compiles the best tools and techniques available.

It reviews the principles behind keywords and the dynamics of their connection to search in ways that everyone can understand. It reveals tips, techniques, tools, and strategies that have been tried, tested, and proven. It provides an eye opening review of the keyword principles to find even the toughest of skills sets. You will learn the principles that drive keyword performance and great search results.
You will also learn everything about keywords, Boolean, and advanced search commands to get the results you need. They will give you the freedom to focus on the many other demands of your job, while giving you the confidence that you are finding candidates that no one else is.

The review of the keyword principles alone will open your eyes to the newest strategies to finding candidates. These principles will keep you from making mistakes in your search. This book will change the way you think about keywords and search strings.

Stay tuned for updates… the book is slated to be published soon!!!

How to screw up your sourcing – 101

Barriers to Sourcing

Barriers to Sourcing

I decided to change the name of the current series of journal entries. It just seemed more appropriate. Anyway, continuing the thought of the barriers to sourcing success or “how to screw up your sourcing efforts – 101″.

Your prospective candidates are all about their job or career, they aren’t bad people, to get their interest in what you have to say you don’t have to watch your words as much as the assumptions behind them. It’s the assumptions that undermine what you are doing.

Let me explain… I love the miracle of telephones. I love talking to anyone, anytime and anywhere. I love the feeling of being connected, of being able to connect with people in the other end of the world in just seconds without having to leave home. I love negotiating and closing deals on the phone. I also love the interaction between technology and people exploring it and taking it to the limits. Like I said, I am fully appreciative of the joys of modern technology but then again technology can invade our private space unlike nothing else.

I have come to tolerate telemarketing calls to a degree but there is nothing worse that being called in the middle of a meeting or even worse finally finding a moment to focus on the task at hand only to hear it the shriek of a telephone ring piercing through your quiet time like finger nails on a chalk board. Just yesterday, after a day of meetings and all the other stuff we are faced with; as I began to work on my spreadsheets (being a people person I really need to focus on number crunches, so I save it for a time when I can focus). Enough said the phone rings, okay, I pick it up, setting aside my work – already annoyed because I lost my concentration. When I pick up the phone, there is this person trying to “warm up” the call with chit chat. I tried to listen but I felt a burning sensation working up my spine and my face reddening. What does this person want – I began to wonder – can’t he get to the point. After a couple of minutes I understand it is a recruitment call. I make any excuse and quickly hang up.

The first thing this recruiter did wrong was he spent far too much time in conversation about trivial matters, like sports, the weather etc.. you get the picture. He assumed that because I answered the phone I was interested in what he was saying. The other crucial thing this recruiter did wrong (and what many recruiters do when they call prospects at work) was that he launched right into his spiel without thinking that I might be in the middle of something important. He assumed that because I answered the phone I had the time to talk. You have to understand that If your call is taking your prospect away from something they’re involved in, whether it’s important or not, they will not give you their attention, even if they stay on the line.

Do let let your assumptions control your call. Show respect for your prospects time; always remember when you call at their place of employment that they are in the middle of doing a job that feeds their family and are expected to produce results. Good business relationships develop slowly based upon mutual respect. Keep initial sourcing calls cordial but professional. Instead of going straight to the point try asking for permission to speak; being attentive to a prospects needs so that they see you as a dependable problem solver is one of the best ways to develop a long term business relationship. Nothing will derail your sourcing efforts quicker than perceived disrespect by your prospective candidate. The third barrier to sourcing success it disrespect to your prospective candidate.